What is the Unique Value Proposition? How can it be discovered?
www.marketingmodel.org
The purpose of the Unique Value Proposition is to explicitly state why a customer should buy a product or service. It should express an original characteristic benefit that competitors cannot mimic.
What is the Unique Value Proposition? How can it be discovered?
What is the Unique Value Proposition? How can…
What is the Unique Value Proposition? How can it be discovered?
The purpose of the Unique Value Proposition is to explicitly state why a customer should buy a product or service. It should express an original characteristic benefit that competitors cannot mimic.